Here’s what the best businesses sell

Jim_SamsonThere are businesses of all kinds – some sell food, others sell haircuts, the rest sell everything from fishing poles to construction equipment.

But only a tiny portion of those businesses sell what is by far the best product to sell from the entrepreneur’s point of view.

If you want to start your own business, consider selling the one thing that people crave, you can put your own price on, and costs almost nothing to make…

In my opinion, there’s only one thing that can be called “the best” when it comes to having a product to sell in the real world.

Information.

That’s right, I’m not talking about selling clothes, or cars, or toys. Information is the product that trumps all others when you’re the one doing the selling. Why? Because it ticks all of these boxes…

  • Low cost of production
  • Easy, cost-effective delivery
  • No “going rate” in many cases
  • Huge profit margin
  • Can be created in no time

While it might cost you $8 to manufacture each individual sweater that you plan to sell for $15, it may cost you $0 or next to nothing to create an information product.

AND you could be selling it digitally, which means all you do is send it through email or via the Internet in some way, which is MUCH cheaper than shipping that sweater you made across the country through the mail.

Plus, sweaters like the one you just manufactured generally go for $30 to $35, so that’s going to be at least similar to the price you set for yours or nobody will buy it. With information products, there normally isn’t a “going rate”, so you have more freedom on how much to charge. As long as people are buying it, that’s what it’s worth.

So when you can set the price you want, don’t have to worry about manufacturing costs, and don’t have to worry about shipping costs, the profit margins will be huge – sometimes nearly 100%!

And while it may take 2 weeks to get 200 sweaters made for you, it might take 1 week to create that information product. Then, there’s no more wait time. It can be copied digitally instantly!

So if you’re ready to start your own business and become a successful entrepreneur, think about selling information.

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