It likely comes as no surprise that marketing is essential to building a successful business. And there is a simple trick to making sure your advertisements stick with potential customers.
No matter what your business is, if you follow a few easy guidelines in your visual marketing, you’ll make sure everyone remembers you.
The secret to success?
Turns out that color has way more importance than just aesthetic appeal. Different colors can actually increase cognition and memory.
By using color, you can convey certain emotions to potential customers. You can even elicit desired responses from consumers just by choosing the right color.
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